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At Hunkemöller, our customers are everything. My Hunkemöller is a points-based loyalty programme by Hunkemöller which in-store, online and app customers can join and become Members. My Hunkemöller is designed to value these Members in a personal and inspiring way and given them an incredible experience. We reward our Members with discounts, gifts and exclusive services. The more you shop and engage with us, the more points you earn, the higher the level you reach. Each level has new and increasingly more exclusive benefits for you! These include limited edition products, invites to events, discount vouchers, a gift on your birthday, an invitation to the Members pre-sale and many more. Take a look at all the programme's benefits at: https://www.hunkemoller.nl/passionpoints-benefits
We use the information we receive from our Members to better meet the needs of our customers.

Members save points (Passion Points), which add up to a points balance.
The programme has 4 levels. Your number of points determines your level within the programme. Each level has a start and end balance.
The points balance determines which vouchers you will receive. Members receive Shop credit to the value of €5 and a variety of discount and gift vouchers. If you don't make any purchases within 12 months, you will go down a level and you points balance will be reduced to the number of Passion Points for the end of that level..

It costs nothing! You can register simply and easily in store, on our website or in the app.

Your points balance determines your level. Every level has unique and increasingly exclusive benefits.

These benefits include:

• Exclusive offers and personalised discount vouchers
• Member days and other pre-sale shopping events
• Personalised vouchers and recommendations via the email newsletter (if you are subscribed)
• Redeem points to receive even more exclusive benefits
• Your order history in a convenient overview

If you have a physical Membercard, the number can be found on the back of the card under the barcode. You can also find your Membercard number under the QR code in the footer of the Hunkemöller newsletter. This QR code is your digital Membercard and can be scanned in store.
If you only have a digital Membercard, you can find this on our website by logging into your ‘My Hunkemöller’ account or by logging in via the app and clicking the card icon at the top of the homepage. Here you will find a QR code. This QR code is your digital Membercard and can be scanned in store.
If you are subscribed to the newsletter or you have downloaded the Hunkemöller app to your phone then you always have your Membercard closeby!

Your Membercard is valid indefinitely, but after 6 years of inactivity (no purchases at Hunkemöller) your information, including your card details, will be removed from our customer data systems.

If you have lost your Membercard or you think it has been stolen, please contact our customer service team via the 'Contact' link at the bottom of the page. This is only possible if you have registered your Membercard.

If you have two Membercard numbers, you can use both on the same account! Contact our customer service team to arrange this.

To view or change your details or for an up-to-date overview of your current Shop credit and vouchers, click 'login' at the top of the page. Enter your email address and password and click 'log in'. This will take you to your personal Member page. You can log in using the same details on the app.

There are two ways of identifying yourself as a Member:

1. To identify yourself as a Member on the website or on the app, log on to the website or the app using your email address and password. From that moment on, Passion Points will be added to your Member account every time you make a purchase and you will be able to activate any available Shop credit and Vouchers in your shopping basket.
2. To identify yourself as a Member in store, scan your Membercard at the checkout. If you can't scan your Membercard, you can present a valid form of ID and one of colleagues will look you up on our Members database. We require a valid form of ID such as a passport, ID card or driving license, in order to perform this search. Once you have been identified as a Member, Passion Points from your purchase will be added to your Member account after every purchase and the cashier can activate your available Shop credit and Vouchers.

Yes, you can use your Membercard in other countries and by logging on to your Member account on the websites and apps. You can earn Passion Points and use shopping credit and vouchers in shops in other countries and on the associated websites and apps of these countries. Check our store finder to see which countries Hunkemöller operates in. The advantages per level are the same.

Can't log in? First check if you have filled in the right email address and/or password. If you get a 'this is email address is not recognised' notification, it means you don't have an account (see also 'How can I make a My Hunkemöller account?'). If you get a 'this account is not yet activated' notification, you need to resend the activation email to your inbox. Please note: you will receive an email asking you to activate your account. Your My Hunkemöller Membership will only begin once you have clicked the activation link in this email and you then be able to use rewards such as vouchers and Shop Credit both in store and online (on our website and in the app)!

If you have lost or forgotten your password, click 'Forgotten password?'. You will receive an email from us with a link to where you can change your password.
If you have forgotten the email address you used to create your Member account, please contact our customer service team and provide your Membercard number (see also 'Where can I find my Membercard number?').

If you need to change your details, please log in to the website or app and go to the Members page. Click 'My Profile' and go to the 'Modify' tab. Once you have changed your details, click 'Save changes'. You can also add multiple delivery addresses. You can also change most of your details in store if you provide the cashier with a valid form of ID.

If you need to change your details, please log in to the website or app and go to the Members page. Click 'My Profile' and go to the 'Modify' tab. Once you have changed your details, click 'Save changes'. You can also add multiple delivery addresses. You can also change most of your details in store if you provide the cashier with a valid form of ID.

To change your details, log on to My Hunkemöller. Click 'My Profile' and then 'Change password'. Scroll down to 'Change my password'. Enter your current password, then enter your new password. Double check this information and click 'Change password'.

If you want to delete, update, transfer or access your personal data, please use the contact form on our website and follow these steps:

• Go to the Contact page on the website or type https://www.hunkemoller.nl/contact into your browser and/or fill in the compulsory fields, including your Membercard number.
• We will get back to your request within 2 working days. We may ask you to provide additional information.

You can register a new Membercard in store or online, on the website or in the app (see 'Make an online account').

Click ‘Sign up’ at the bottom right of the page. You will then receive a confirmation email. Click on the link in this email to confirm your registration. You can also sign up to the newsletter via your My Hunkemoller Member account. Log in to My Hunkemöller, go to 'My Profile', click 'Modify' and tick 'I would like to receive the latest news about offers, trends, events and personal recommendations from Hunkemöller'.

The newsletter are only sent out with new Hunkemöller sales and offers or contain personal recommendations based on your previous purchases.
- Frequency: 3 to 4 times per week as standard, but this can change based on your reading behaviour and will be sent at a time of day when you are most likely to read it.
- This information includes new sales and offers, inspiration, invitations to events, prize contests and personal recommendations. Members will receive special Member offers.
- If you know longer wish to receive our newsletter, click on the link at the bottom of the newsletter. You can also unsubscribe from the newsletter in your account. Log into your My Hunkemöller account, go to 'My Profile' and click 'Edit', then untick the 'I would like to receive the latest news about offers, trends, events and personal recommendations from Hunkemöller' box.

Once you have registered as My Hunkemöller Member, you will receive Passion Points with every purchase you make in store, in our web shop or via the Hunkemöller app. For every €1 you spend, you will receive 10 Passion Points. You can also earn Passion Points in other ways, such as by completing your profile details.
Passion Points are valid for one year. By saving up Passion Points, you can receive Shop Credit and personalised vouchers.

At 250, 500, 750, 950, 1500 and 2000 Passion Points you will receive €5 in shopping credit. When you reach 3000 and 5000 Passion Points, you can redeem your points for extra Shop Credit. This Shop Credit is valid for three months. You can use a maximum of €30 Shop Credit per order. You may also receive personalised vouchers (which entitle you to discounts), gifts and other rewards. Your Passion Points, Vouchers and Shop Credit are automatically added to your Member account. At the checkout or on the website/app, you will have an up-to-date overview of your total number of Passion Points, your Vouchers and your Shop Credit. You can use your Shop Credit and vouchers in store, via the app or in our web shop. If you scan your Membercard in store or check with one of our colleagues upon checkout (please bring valid ID), you will be able to see and check how many vouchers/how much shopping credit you have. On the website and on our app you can log in and see your available vouchers and Shop Credit in your account and in your shopping basket.

Passion Points have no monetary value; they are used to determine your level. Spending €1 will earn you 10 Passion Points, but these points cannot be converted into money. Your points balance does however entitle you to shopping credit and/or vouchers.

Your Member account doesn't expire, but your Member Points will expire after 6 years of inactivity on your account.
Passion Points will also expire if you have made no purchases in the last 365 days. You will be moved down to the previous points level (see also 'Can I drop levels?').

A new member will start at the level of the number of points earned from their first purchase. This is usually Level 1 but can also be higher depending on the amount spent and the completeness of their profile when registering.

On the website and in the app you will be able to see how many points you have, which level you are on and how many points you need to reach the next level. This information will also be included in every newsletter, meaning you will always be up-to-date in terms of your Passion Points status. You will also receive a monthly overview of your available shopping credit and vouchers! You can also check your balance in store when you scan your Membercard at the checkout

You can up a level and get access to more exclusive benefits by earning more Passion Points. For an up-to-date overview of the benefits of each level, see https://www.hunkemoller.nl/passionpoints-benefits

1) You have made no purchases at Hunkemöller within 365 days, meaning you will go down 1 level and your points balance will be adjusted to the number of points at the end of that level.

2) You have redeemed your Passion Points for a voucher.

3) You have returned a purchase, with the Passion Points earned from this purchase being deducted from your Member Account

Vouchers that you have earned from reaching a (higher) points balance will be removed from your account due to your lower points balance. The Shop Credit you have acquired will not be affected. If you return a purchase for which Shop Credit was used after dropping a level, this credit will be returned to your account.
Given that vouchers can only be used once, dropping a points level will not entitle you to vouchers available at a lower points balance if you have already received these vouchers.

1) You have made no purchases at Hunkemöller within 365 days, meaning you will go down 1 level and your points balance will be adjusted to the number of points at the end of that level.

2) You have redeemed your Passion Points for a voucher.

3) You have returned a purchase, with the Passion Points earned from this purchase being deducted from your Member Account

Vouchers that you have earned from reaching a (higher) points balance will be removed from your account due to your lower points balance. The Shop Credit you have acquired will not be affected. If you return a purchase for which Shop Credit was used after dropping a level, this credit will be returned to your account.
Given that vouchers can only be used once, dropping a points level will not entitle you to vouchers available at a lower points balance if you have already received these vouchers.

Yes. You can gain access to certain exclusive vouchers by redeeming your points. You will be able to use your vouchers once you have redeemed the relevant number of points.

When you make a purchase in store, your Passion Points will be added to your account within 24 hours. When you make a purchase online, your Passion Points will be added to your account after your delivery has left our distribution centre, which may take a couple of days. We will keep you informed of this via email. If the points have not been added, please send an email to our customer service team at membercard@hunkemoller.com within 30 days of your purchase. When making an in-store purchase, please state your Membercard number, the purchase amount stated on the receipt and the number of the receipt. When making an online purchase, please state your Membercard number, the purchase amount and the order number in your order confirmation email. If you have earned Passion Points in another way, please send an email to our customer service team, stating your Membercard number and a brief description of the activity through which you should have earned points.

Yes. If you can identify yourself at the checkout with a valid form of ID, the cashier will be able to look you up on our database and add the points to your balance.

Yes. If you choose the 'Add Passion Points' on the order confirmation page and log in to your account, Passion Points will still be added.

With 250, 500, 750, 950, 1500 and 2000 Passion Points you will receive €5 Shop Credit. The Shop Credit is valid for 3 months. On other moments you will receive personal vouchers that you can use for discounts or to receive a gift or a reward. Your Passion Points, Vouchers and Shop Credit will be added to your Member account automatically. In store, on the website and in the app you always have a up to date overview of your saved Passion Points, your vouchers and your Shop Credit. You can use your Shop Credit and vouchers in store, in the app or in the webshop.

You can use Shop Credit and vouchers in store, in our web shop or via the app. If you have Shop Credit or vouchers in your Member account, these will be visible in your shopping basket on the website or in the app. You can select these options in your shopping basket. In store your credit/voucher balance will be displayed at the checkout. At the store, the cashier will select them at your request. If the items in your transaction do not meet the requirements for redeeming the voucher in question, you won't be able to select it. Vouchers are personalised. Unless otherwise stated, you can redeem multiple vouchers and shopping credit as part of 1 purchase.
You can use a maximum of €30 shop credit per order.

You can enter and redeem your discount code in your shopping basket on the website and in the app. You will need to enter the code and click 'add'.

Shop Credit is valid on the website, in the app and in store. You can only use your Shop Credit once. After this, it can no longer be used. Shop Credit is valid for 3 months.

Vouchers are valid on the website, in the app and in store (unless otherwise stated on the voucher). They have a date of expiry which can be found on the small print of the voucher. These cannot be exchanged for money and or be used retroactively.
You can use a voucher only once. After this, it it no longer valid. You can redeem multiple vouchers per order.

Discount codes are valid both on the website and in the app. You can only use a discount code once. The expiry date of the discount code is listed on the code itself. You can use one discount code per order. A discount code cannot be exchanged for money or used retroactively.

Shop Credit, vouchers and discount codes can be redeemed together (unless otherwise stated).

Yes. When you return an item, the equivalent amount of Shop Credit returned per item will be refunded to your (online) Membercard. Points earned as a result of this purchase will be deducted from your Member account.

When you exchange an item, the redeemed Shop Credit per returned item will be deducted from the price of the exchnaged item and will be included in the price of the new item. Passion Points earned during the order will be deducted from your Member account, while any Passion Points earned from the purchased of the new exchanged item will added back to your account. If you have used a discount voucher that you obtained through redeeming Passion Points, these points will not be returned to you and you will not be able to claim this voucher again. The discount you received per returned item will be deducted from the price of the exchanged item and added to the new item if the discount is still valid.

When you return your order in full in one or multiple parts, the vouchers used will be added back to your Member account as soon as the entire order has been returned. Any Passion Points that were redeemed for these vouchers will also be added back to your Member account.

If you do not return the whole order but just one or more items in the order, the vouchers used in your purchased will not be added back to your Member account. Any Passion Points redeemed for these vouchers will not be added back to your Member account.

Vouchers for gifts, services, prize competitions, invitations to events or free delivery will never be added back to your Member account after a full or partial return.

When you exchange an item, the discount provided by the discount voucher when paying for an item will be deducted from the price of the exchanged item. Passion Points earned from this order will be deducted from your Member account, and Passion Points earned from the new exchanged item will be added to your balance. This does not apply to vouchers that offer gifts, services, competitions, invitations to events or free delivery.

If you no longer want to receive our newsletter, click on the link at the bottom of the newsletter. You can also specify that you don’t want to receive the newsletter on your Hunkemöller account page.